The Rise of Seto: A Disruptive Ecommerce Startup for Real Estate and Hospitality

Seto

Startup Story

Seto is a new real estate and hospitality player, offering a one-stop shop for all property needs. The platform operates as an online marketplace for booking and real estate, focusing on short-stay, for-sale, and rental categories. Seto is a data-driven solution changing the game in real estate and hospitality with an inbuilt reservation engine and automatic search algorithm.

The brainchild of Wavesleek, a locally owned software development startup in Tanzania, Seto solves some of the most significant pain points faced by property owners and clients in the real estate and hospitality industry. These pain points include:

  • High commissions charged by rental agents, which can add up to 20% annually on the total rental cost
  • Difficulty in discovering available short-stay properties in a specific location
  • The risk of fraud and scams when searching for a property online
  • The challenge for property owners to meet directly with their clients
  • The high cost of a reservation system for local actors in the real estate and hospitality industry

Seto addresses these challenges by creating a platform that connects property owners and clients directly, with the support of a seamless payment system. The platform is available on the Play Store, App Store, and as a web version, making it accessible to a wide range of users.

Seto's target customers are diverse, including:

  • Property owners for short-stays, such as hotels and apartments
  • Property owners for long-stays such as houses and apartments
  • Local actors in the real estate and hospitality industry
  • Middle-income travelers looking for short-stays
  • Real estate companies offering property management and buying/selling services
  • Individual property owners looking to buy/sell property
  • Private hostel owners/dwellers
  • Local real estate agents who match clients with the best home deals

To reach its target customers, Seto is employing various acquisition strategies, including:

  • Targeted digital marketing campaigns
  • Visiting real estate companies
  • Participating in forums and events that bring together its target customers
  • Building partnerships with tour companies, higher learning institutions, and youth-focused enterprises.

In conclusion, Seto is a game-changer in the real estate and hospitality industry, offering a one-stop shop for all property needs. With its data-driven technology, a direct connection between property owners and clients, and a cost-effective reservation system, Seto is set to revolutionize the industry and make it easier for everyone to find their perfect property.

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Access to proper medications is still challenging in Tanzania, with patients spending more than 1 to 6 hours in hospitals and out of stock in most pharmacies; This leads to wasted time and extra expenses for patients and caregivers searching for medication from one pharmacy to another. Medpack, a Tanzanian registered digital health company, is dedicated to solving these health challenges using technology and digital devices.Medpack provides an application and a website whereby users such as pharmacists, caregivers, and patients can order and buy medications, wellness, and other healthcare products online from trusted sources and we deliver to doorstep. Our quick delivery system brings things right to your doorstep, making healthcare more accessible and convenient. Our solution is simple and user-friendly. Customers can register on our mobile app and browse through products, order health products, over the counter medications, and prescription medications with a valid doctor's prescription and learn healthcare tips on prevention and treatment of diseases. For healthcare facilities owners, they can upload new health products and receive orders from customers, restock their products, and access an inventory management system that helps their pharmaceutical business. We also partner with doctors from different clinics, who can use our app to refer their patients to Medpack in case of stock shortages or for monthly dose refills for chronic-ill patients. Medpack is targeting 60 million Tanzanians, with a focus on ensuring easy accessibility of medication, health products, and equipment to individuals and health facilities in both rural and urban areas. Our IT and health professionals team is committed to working with organizations and healthcare companies to bring essential medicines and health products to the people of Tanzania through technology. Our product development is driven by customer feedback and research, ensuring that we meet our community's needs. In Dar es Salaam, where Medpack is currently operating, over 33,000 patients attend the hospital daily, with about 43% of prescribed medicines being out of stock . With a population of 5 million, Medpack is poised to improve healthcare accessibility significantly in the city and beyond. Say goodbye to wasted time and extra expenses in search of medications. Join Medpack in revolutionizing the way Tanzanians access their healthcare needs. #PharmacyKiganjani

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Smallholder farmers and agro-small and medium enterprises (SMEs) are the backbones of food security and rural economic growth in Sub Sahara Africa. However, they face numerous challenges that limit their success and profitability - from limited access to markets and inputs to poor productivity and inadequate post-harvest management.   KILIMO BaNDO as a game-changing agri-fintech solution developed on the Kilimo Data Hub platform helps to address these challenges. With a mission that aligns with the United Nations' Sustainable Development Goals including No Poverty, Zero Hunger, Industry, Innovation and Infrastructure, KILIMO BaNDO provides innovative digital services to smallholder farmers, SMEs, and other agro-stakeholders to access formal financial services and improve their income through structured market systems.   Through USSD technology (*149*46*3#), KILIMO BaNDO seamlessly connects farmers with a wide range of services, including access to affordable inputs and expert training from agronomists on best practices during the farming season and after harvesting. This training helps farmers to produce high-quality outputs that meet market standards, minimize post-harvest losses, and increase their earnings. KILIMO BaNDO also offers loan recovery assurance to financial institutions lending to SMEs, while providing SMEs and other buyers with guaranteed markets and sources of agro-produce.   The KILIMO BaNDO services create a value chain-based system that connects all stakeholders from the farm to the table, including input manufacturers, commodity buyers, and financial service providers. Since its launch in 2020, KILIMO BaNDO has registered over 2.87m smallholder farmers and SMEs and impacted 129,035 smallholder farmers and SMEs across maize, soybeans, cashew nut, sunflower, cassava, paddy, and horticulture value chains.   KILIMO BaNDO offers a digital solution for savings and payment services in rural areas, enabling farmers to access affordable, quality inputs and financing for their farming activities. The platform also provides an input loan service for farmers who have joined KILIMO BaNDO to support their farming operations with necessary inputs, agricultural machinery, and soil health analysis. Farmers who have joined KILIMO BaNDO also receive comprehensive crop, health, life, and equipment insurance to protect them from any disasters or issues that could harm their entire production systems.   With KILIMO BaNDO, agriculture is empowered with security and prosperity. The platform simplifies access to vital services and provides farmers and SMEs with the support they need to thrive, revolutionizing the agriculture industry. Join us on this exciting journey towards a more sustainable and profitable future for agriculture

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VijanaTech

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Startup story

KILIMO BaNDO

Smallholder farmers and agro-small and medium enterprises (SMEs) are the backbones of food security and rural economic growth in Sub Sahara Africa. However, they face numerous challenges that limit their success and profitability - from limited access to markets and inputs to poor productivity and inadequate post-harvest management.   KILIMO BaNDO as a game-changing agri-fintech solution developed on the Kilimo Data Hub platform helps to address these challenges. With a mission that aligns with the United Nations' Sustainable Development Goals including No Poverty, Zero Hunger, Industry, Innovation and Infrastructure, KILIMO BaNDO provides innovative digital services to smallholder farmers, SMEs, and other agro-stakeholders to access formal financial services and improve their income through structured market systems.   Through USSD technology (*149*46*3#), KILIMO BaNDO seamlessly connects farmers with a wide range of services, including access to affordable inputs and expert training from agronomists on best practices during the farming season and after harvesting. This training helps farmers to produce high-quality outputs that meet market standards, minimize post-harvest losses, and increase their earnings. KILIMO BaNDO also offers loan recovery assurance to financial institutions lending to SMEs, while providing SMEs and other buyers with guaranteed markets and sources of agro-produce.   The KILIMO BaNDO services create a value chain-based system that connects all stakeholders from the farm to the table, including input manufacturers, commodity buyers, and financial service providers. Since its launch in 2020, KILIMO BaNDO has registered over 2.87m smallholder farmers and SMEs and impacted 129,035 smallholder farmers and SMEs across maize, soybeans, cashew nut, sunflower, cassava, paddy, and horticulture value chains.   KILIMO BaNDO offers a digital solution for savings and payment services in rural areas, enabling farmers to access affordable, quality inputs and financing for their farming activities. The platform also provides an input loan service for farmers who have joined KILIMO BaNDO to support their farming operations with necessary inputs, agricultural machinery, and soil health analysis. Farmers who have joined KILIMO BaNDO also receive comprehensive crop, health, life, and equipment insurance to protect them from any disasters or issues that could harm their entire production systems.   With KILIMO BaNDO, agriculture is empowered with security and prosperity. The platform simplifies access to vital services and provides farmers and SMEs with the support they need to thrive, revolutionizing the agriculture industry. Join us on this exciting journey towards a more sustainable and profitable future for agriculture

Startup story

Seto

Seto is a new real estate and hospitality player, offering a one-stop shop for all property needs. The platform operates as an online marketplace for booking and real estate, focusing on short-stay, for-sale, and rental categories. Seto is a data-driven solution changing the game in real estate and hospitality with an inbuilt reservation engine and automatic search algorithm. The brainchild of Wavesleek, a locally owned software development startup in Tanzania, Seto solves some of the most significant pain points faced by property owners and clients in the real estate and hospitality industry. These pain points include: High commissions charged by rental agents, which can add up to 20% annually on the total rental cost Difficulty in discovering available short-stay properties in a specific location The risk of fraud and scams when searching for a property online The challenge for property owners to meet directly with their clients The high cost of a reservation system for local actors in the real estate and hospitality industry Seto addresses these challenges by creating a platform that connects property owners and clients directly, with the support of a seamless payment system. The platform is available on the Play Store, App Store, and as a web version, making it accessible to a wide range of users. Seto's target customers are diverse, including: Property owners for short-stays, such as hotels and apartments Property owners for long-stays such as houses and apartments Local actors in the real estate and hospitality industry Middle-income travelers looking for short-stays Real estate companies offering property management and buying/selling services Individual property owners looking to buy/sell property Private hostel owners/dwellers Local real estate agents who match clients with the best home deals To reach its target customers, Seto is employing various acquisition strategies, including: Targeted digital marketing campaigns Visiting real estate companies Participating in forums and events that bring together its target customers Building partnerships with tour companies, higher learning institutions, and youth-focused enterprises. In conclusion, Seto is a game-changer in the real estate and hospitality industry, offering a one-stop shop for all property needs. With its data-driven technology, a direct connection between property owners and clients, and a cost-effective reservation system, Seto is set to revolutionize the industry and make it easier for everyone to find their perfect property.

Startup story

VijanaTech

VijanaTech is a social enterprise that is revolutionizing the digital economy in Tanzania. By providing affordable digital skills training and mentorship, we aim to help young people recognize and take advantage of the diverse opportunities in the digital economy. The company is passionate about creating a future where every young person in Tanzania has the skills and confidence to participate in the digital spaces and make a difference in their communities.   The VijanaTech team addresses the urgent challenge of youth unemployment in Tanzania. With a large youth population and a scarcity of formal employment opportunities, VijanaTech provides young people with the tools they need to succeed in the digital world. By fostering an entrepreneurial, problem-solving mindset, VijanaTech is creating new opportunities for young people to earn a living and make a difference at home.   VijanaTech offers various digital skills training, from web development to computer programming and graphic design to digital marketing. The company's only requirement is that participants have a burning desire and curiosity to learn about technology. With more than 150 young people participating in its recent online training sessions, VijanaTech is helping people gain the skills they need to succeed digitally.   In addition to its training programs, VijanaTech also offers IT solutions and consultancy services to businesses. With expertise in digital product innovation, customer experience management, and digital transformation, VijanaTech is helping firms thrive in the digital age. The company has been involved with several organizations, including Digital Opportunity Trust, Kaziconnect Portal, ASSWOT, Tanzania Child Welfare, BEIZETU, Hub of Wisdom, and Unconditional Love Foundation, to name a few.   VijanaTech has received numerous awards and recognition for its work, including the Award for Innovation by the Tanzania Emerging Youth Awards and Startup of the Year by The Entrepreneur Africa Awards. With its sights set on the future, we plan to expand into an academy, reaching even more young people and empowering them with the skills they need to tackle increasingly complex problems.   To make its services accessible to as many people as possible, VijanaTech offers a mobile app for online courses on digital skills. With improved efficiency, the app is user-friendly and has robust security features. Whether you prefer online or physical training, VijanaTech offers something for everyone. With affordable prices and no prerequisites, anyone with a passion for learning can participate in VijanaTech programs.   In conclusion, VijanaTech empowers youth in Tanzania with the skills they need to succeed in the digital economy. By offering affordable digital skills training and IT solutions, VijanaTech is creating new opportunities for young people to earn a living and make a difference in their communities.    Join VijanaTech today and take your place in the digital economy.

Startup story

Medpack

Access to proper medications is still challenging in Tanzania, with patients spending more than 1 to 6 hours in hospitals and out of stock in most pharmacies; This leads to wasted time and extra expenses for patients and caregivers searching for medication from one pharmacy to another. Medpack, a Tanzanian registered digital health company, is dedicated to solving these health challenges using technology and digital devices.Medpack provides an application and a website whereby users such as pharmacists, caregivers, and patients can order and buy medications, wellness, and other healthcare products online from trusted sources and we deliver to doorstep. Our quick delivery system brings things right to your doorstep, making healthcare more accessible and convenient. Our solution is simple and user-friendly. Customers can register on our mobile app and browse through products, order health products, over the counter medications, and prescription medications with a valid doctor's prescription and learn healthcare tips on prevention and treatment of diseases. For healthcare facilities owners, they can upload new health products and receive orders from customers, restock their products, and access an inventory management system that helps their pharmaceutical business. We also partner with doctors from different clinics, who can use our app to refer their patients to Medpack in case of stock shortages or for monthly dose refills for chronic-ill patients. Medpack is targeting 60 million Tanzanians, with a focus on ensuring easy accessibility of medication, health products, and equipment to individuals and health facilities in both rural and urban areas. Our IT and health professionals team is committed to working with organizations and healthcare companies to bring essential medicines and health products to the people of Tanzania through technology. Our product development is driven by customer feedback and research, ensuring that we meet our community's needs. In Dar es Salaam, where Medpack is currently operating, over 33,000 patients attend the hospital daily, with about 43% of prescribed medicines being out of stock . With a population of 5 million, Medpack is poised to improve healthcare accessibility significantly in the city and beyond. Say goodbye to wasted time and extra expenses in search of medications. Join Medpack in revolutionizing the way Tanzanians access their healthcare needs. #PharmacyKiganjani

Startup story

Smart Darasa

In today's world, where there is a scarcity of laboratories and a growing demand for online learning, Smart Darasa is revolutionizing how students understand STEM subjects such as Physics, Chemistry, Geography, and Biology. The traditional method of teaching STEM subjects has always been challenging for students and teachers.  On one hand, students struggle to understand the practicality of concepts taught in class due to a lack of access to laboratories and laboratory tools. While, teachers need help to bridge the gap between theoretical knowledge and practical applications. This results in a high failure rate among students in STEM subjects, with more than 50% of students in Tanzania failing each year. But now, with Smart Darasa, students can dive deep into the reality of things and see the practicality of what they learn in class. The Smart Darasa app utilizes Augmented Reality technology, allowing students to bring the magic of science to life right on their smartphones. With 3D and 2D Interactive technology, students can now interact with various subjects, perform chemical reactions, and much more from their homes. Moreover, with the Smart Darasa offline software, students and teachers can access the offline laboratory setup, perform experiments and simulations, and ask various questions, even without an internet connection; this provides students with practical laboratory experience, even when they don't have access to the internet. Smart Darasa is also an excellent tool for teachers, as it provides an easy way to explain complex concepts in class. Teachers can use the app to supplement their teaching, and students can better understand the practicality of the concepts taught in class. With this being said, Smart Darasa targets primary and secondary students, teachers, parents, schools, and other stakeholders responsible for enabling students to purchase the solution. The company plans to reach its market through school visitations, social media, partnering with book publishers, and teaching teachers how to use the app in universities. The benefits of using Smart Darasa are clear. Students can easily understand the reality and practicality of what they learn in class, teachers can easily explain complex concepts, and students have access to an online practical laboratory anytime, anywhere. And with offline and online access, students can continue learning, even without an internet connection. In conclusion, Smart Darasa is an ed-tech startup that is helping students understand the reality and practicality of what they learn in STEM subjects and providing teachers with a convenient tool to supplement their teaching. With its interactive learning and AR technology, Smart Darasa is changing the future of STEM education, making learning more accessible and fun for everyone.

Startup story

Medpack

Access to proper medications is still challenging in Tanzania, with patients spending more than 1 to 6 hours in hospitals and out of stock in most pharmacies; This leads to wasted time and extra expenses for patients and caregivers searching for medication from one pharmacy to another. Medpack, a Tanzanian registered digital health company, is dedicated to solving these health challenges using technology and digital devices.Medpack provides an application and a website whereby users such as pharmacists, caregivers, and patients can order and buy medications, wellness, and other healthcare products online from trusted sources and we deliver to doorstep. Our quick delivery system brings things right to your doorstep, making healthcare more accessible and convenient. Our solution is simple and user-friendly. Customers can register on our mobile app and browse through products, order health products, over the counter medications, and prescription medications with a valid doctor's prescription and learn healthcare tips on prevention and treatment of diseases. For healthcare facilities owners, they can upload new health products and receive orders from customers, restock their products, and access an inventory management system that helps their pharmaceutical business. We also partner with doctors from different clinics, who can use our app to refer their patients to Medpack in case of stock shortages or for monthly dose refills for chronic-ill patients. Medpack is targeting 60 million Tanzanians, with a focus on ensuring easy accessibility of medication, health products, and equipment to individuals and health facilities in both rural and urban areas. Our IT and health professionals team is committed to working with organizations and healthcare companies to bring essential medicines and health products to the people of Tanzania through technology. Our product development is driven by customer feedback and research, ensuring that we meet our community's needs. In Dar es Salaam, where Medpack is currently operating, over 33,000 patients attend the hospital daily, with about 43% of prescribed medicines being out of stock . With a population of 5 million, Medpack is poised to improve healthcare accessibility significantly in the city and beyond. Say goodbye to wasted time and extra expenses in search of medications. Join Medpack in revolutionizing the way Tanzanians access their healthcare needs. #PharmacyKiganjani

Startup story

SPIDI Africa

Have you ever needed help accessing essential goods and services despite the convenience of technology? If so, you are not alone. This problem inspired the creation of SPIDI Africa, a cutting-edge hybrid e-commerce platform revolutionizing how we access goods and services in Tanzania. At SPIDI Africa, our mission is to empower businesses and bring convenience to customers. Regardless of size or location, every industry deserves the opportunity to grow and reach new customers. That's why we created a platform that enables any e-commerce store to get instant access to last-mile delivery services through our open APIs. With SPIDI, businesses can digitize their operations and reach a marketplace of customers eager to buy their products and services. The problem we are addressing is the need for more transparency and reliability in sourcing products and services. Our solution, SPIDI, creates efficiencies around transactions by better-managing payments, deliveries, communication, and pricing.  We use a combination of online and offline customer acquisition strategies, including customer visits, supplier onboarding, merchant recruitment, and business digitization training. Our goal is to ensure that businesses have the tools they need to succeed and that customers have access to consistent, reliable products and services. With SPIDI Africa, businesses can focus on what they do best – selling their products and services – while we handle the logistics. Our commitment is to make e-commerce accessible and convenient for everyone. So, why settle for less when you can have more with SPIDI Tanzania? Join us on our journey towards a better tomorrow and experience the convenience and reliability you deserve. As an on-demand essential goods, food, and service provider, our platform SPIDI enables businesses, shops, service providers, and home-based entrepreneurs to sell digitally to customers that they previously would not have access to. By digitizing their businesses and providing access to a marketplace of customers, we envision transforming access to essential goods, food, and services across Tanzania. Our customer base is B2C, and we solve the problem of consumers not having access to consistent and reliable products and services, as well as the inefficiencies caused by outdated delivery technology, the reduction of service quality due to distribution mediators, and the lack of fast, instant, and affordable products and services. Join us on this exciting journey as we strive to revolutionize e-commerce in Tanzania and empower businesses while delivering convenience to customers.  The future is here, and it's with SPIDI Africa.

Startup story

Lango

Are you tired of feeling lost and struggling to pay your bills, despite having a degree? Or are you looking to add an extra income stream to your current job? If so, Lango is here to help you take control of your financial future. Lango Academy is an innovative ed-tech platform that provides African youths with the skills and knowledge they need to succeed as entrepreneurs. Our platform offers recorded courses and live classes taught by experienced youth entrepreneurs. Topics range from Forex and stock trading, marketing, agribusiness, makeup artistry, videography, and coding - to name a few. Our teachers are already famous entrepreneurs among youths and are passionate about sharing their knowledge and helping others achieve financial freedom. The learning style is enjoyable and interactive, making it easy for students to absorb and apply the information to their own businesses. At Lango Academy, we understand that money is a significant stress for many young people. Our goal is to help you achieve financial independence and live the life you've always dreamed of. With the right skills and mindset, you can transform your financial situation and create the life you want. But why wait? Join us today and start your journey towards financial freedom. Our target customers include: University and higher education students. Unemployed graduates. Employed graduates who are unsatisfied with their jobs. Youth entrepreneurs who want to take their businesses to the next level. To reach our target audience, we have a comprehensive customer acquisition strategy that includes partnering with university student organizations, networking at youth events, strategic partnerships with companies, social media marketing, radio and TV advertising, and affiliate marketing. Don't let money stress you out anymore. Join Lango and learn how to employ yourself and make money through entrepreneurship. The future is yours, so take control of it today.

Startup story

Hack-IT Consultancy

At Hack-IT Consultancy, we believe in a world where everyone's digital assets are safe and secure. In today's rapidly evolving digital landscape, cyber-attacks are a growing concern for individuals and organizations alike. This is where we come in, a team of experts dedicated to making a difference by creating a more security-aware culture.   Our journey began when our founder realized how people are getting scammed online and how companies are not only losing a lot of money but their reputation due to devastating cyber-attacks. This experience fueled their passion to help others protect their assets in the digital world and led to the creation of Hack-IT Consultancy. Our team of experts has dedicated themselves to staying ahead of the threat posed by cybercriminals and to providing our clients with the tools and knowledge they need to stay safe.   At Hack-IT, we offer a range of services designed to meet the needs of organizations and individuals. From cybersecurity audits to digital forensics and cybersecurity training, we have you covered. We also believe in educating our community, which is why we host annual cybersecurity conferences, CTF competitions and Cybersecurity awareness YouTube channel.    We take our responsibility to protect children online very seriously. That's why we also offer awareness on online child safety and provide best practices for parents to ensure their children are safe while they are online.   Join us on this journey of digital security and become a part of a community dedicated to staying ahead of the threat posed by cybercriminals. Contact us today to learn how we can help secure your assets and keep you safe in the digital world.

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